About Us

Rooof Timeline

Meet the Team



As our CEO, Adam describes his job as “running payroll and paying off the company credit card.” In reality, he’s responsible for steering the ship and thinking of new ideas to help Rooof grow. Adam balances out his time running the company with various projects, gardening, and watching his daughter grow up.



Anton sivolapov

Currently based out of Russia, Anton works on the backend of Rooof, developing and maintaining our Chrome extensions.  Aside from being super tech savy, he’s a man of many talents, having won a yo-yo championship in his city!

Adam Zimmerman

Adam writes the backend monitoring software to keep Rooof running smoothly. He also works on server infrastructure to ensure our team can continue to develop and support Rooof. He enjoys rock climbing, martial arts, and various self-proclaimed “nerdy” things.



Allen is a sales and account management pro. He works in all parts of client management, from identifying and demonstrating Rooof’s magic to new clients, to maintaining happy client relations. He’s a published photographer, and has worked with the likes of Bob Hope and the cast of Mash as a professional musician.


Hanna is Rooof’s people-person. She develops and maintains client accounts, and helps the company grow via recruitment, hiring, and company snack coordinating.  She’s a fitness junkie, but makes plenty of time for world travel and her family, friends, and adorable pup



On the daily, Matt's work as a software engineer solves the technical issues that our clients face, but he also works on new features that help make everyone's lives a little easier here.  His problem-solving abilities don't just end with Rooof, as he enjoys board games and survival trips in the great outdoors in his free time.



Cassandra herbert

Cassandra does our company training and dabbles in account management. She’s also a jack of all trades, handling random tasks from booking conferences to writing user manuals. In her spare time, Cassandra loves playing with her cat, crafting, and (sometimes) going to the gym.



More money, more problems. Julianna works in support, helping clients solve their problems and handles company invoicing/receivables. When she’s not helping our Rooof users, you can find her traveling, relaxing with pizza and Netflix, or practicing yoga.



Matt McCormick

Matt McCormick is a software developer, building systems and software to improve all our processes at Rooof. He recently joined us after living abroad in Japan for many years, and when he’s not world traveling, he plays hockey, goes to the gym, and spends time with his wife and friends.


Nicholas Kobald

Nick is our co-op student. He currently works on web and API development for Rooof, and is completing a degree in computer sciences. His hidden talent? He’s a culinary wizard and knows how to cook a mean steak




Catlin is a JavaScript software developer here at Rooof, and is currently working on research and development with our Chrome extensions. He once went on a road-trip that reached all but one Canadian province, that's over 4200 miles covered one-way!

Paul Despins

Paul works in lead generation and marketing, identifying prospective clients and managing promotional campaigns and marketing data. Aside from telling everyone how great Rooof is, he loves to stay active, enjoying activities such as snowboarding, golf, hockey, and generally exploring the beautiful Canadian wilderness.



Rooofus is our team mascot, and loves helping our Rooof users through their posting process! He works very hard at his job, and when he takes a break from assisting our customers, he’s going for his favourite long walks and playing with his best friend, Bennett!


Bennett is Rooofus' BFF!


Rooof By the Numbers

Between the members of Team Rooof, we...


Have visited 45 countries


    Own 63 Electronic Devices

Drink 182 Hot Drinks/week

Where is Rooof?