Ad posting software for very busy people.

Rooof is a leading provider of marketing software for the apartment industry. We empower multifamily professionals to create the best performing classified ads with the least amount of effort, with the only software that automates the creation, content variation, price updating and renewal of ads.

Some of Our Clients


Ads automatically written.

Photos automatically uploaded.

Ads automatically renewed.

Full reporting.

Email reminders.

Fully customized for each customer.


Rooof’s patented browser extension technology mimics human behavior inside of Google Chrome to interact with the web just like a real person would!

After your ads are published, our software periodically wakes-up to automatically renew your ads so that you don't have to.

Our computer algorithms write unique ads for every posting that are always complete and error-free, while our reporting system tells you exactly when ads are drafted, edited, posted, and renewed (with full audit trail).

Our Mission

Rooof empowers you to create the best possible online classified ads with the least amount of work. While you will always be the best person to add that little je-ne-sais-quoi to your ads, Rooof is on a mission to do all the heavy-lifting for you.  When ad-posting becomes fast and easy while getting exceptional customer responses, then Rooof has done it's job!

Happy Customers